2020 Rosé | 13.0% alcohol | $24.99 |
According to the 2020 NZ Winegrowers Annual Report, rosé is now New Zealand’s fourth most exported wine style, behind perennial favourites sauvignon blanc, pinot noir and pinot gris.
Local consumers are just as enamoured with rosé, judging by the explosion of pink wines on restaurant lists and retailers’ shelves.
Visual appeal must be a significant factor in the decision to purchase. The category has embraced distinctive bottle shapes, unusual labelling and there’s been a definite move towards much paler colours. Most consumers seem to want a bottle that looks attractive (important for all those Instagram posts) but contains a wine that tastes good too. Not always as easy as it sounds.
Jules Taylor has given her 2020 Rosé a makeover and the result is a stylish, pale hued wine. Merlot, sourced from Gisborne, is gently handled to create a softly textured rosé with red berry, watermelon and white nectarine aromas. The palate is a dry, yet silky with an appealing savoury edge.